
Fairtrade Fortnight 2025: Put People First, Choose the Mark
4–17 August 2025: This Fairtrade Fortnight, Ecobags is joining people all over the world to champion the theme "Put People First, Choose the Mark" – because every time you choose Fairtrade, you’re choosing fairer prices for farmers, safer working conditions, and a better future for people and the planet.
The campaign’s three key messages are simple, but powerful:
1. Choose fairer prices for cotton farmers – so they can earn a decent living and build resilient communities.
2. Choose to combat child labour – by supporting systems that protect children and create safe, sustainable livelihoods for families.
3. Choose people and the planet – ensuring farming is done in ways that care for the environment we all share.
Spot it – Look for the Fairtrade mark
The Fairtrade Mark is your guarantee that a product meets strict social, economic, and environmental standards. When you see it, you can be confident that farmers and workers have received fairer prices and that harmful practices like child labour are actively being challenged.
From your coffee cup to your cotton tote, spotting the mark is the first step in making your everyday purchases truly count.
Switch it – Make the change for good
Fairtrade Fortnight isn’t just about awareness – it’s about action. If you’re a business, it’s a chance to make a long-term commitment to ethical sourcing. If you’re a consumer, it’s a moment to choose products that reflect your values, not just for these two weeks, but all year round.
By switching to Fairtrade products, you’re not only supporting better pay and conditions for farmers – you’re helping drive systemic change that puts people first.
Choose Ecobags’ Fairtrade Certified Organic Cotton Range:
At Ecobags NZ, we’re proud to offer Fairtrade certified organic cotton bags – ethically made, durable, and designed to replace single-use plastics.
- Fairtrade Organic Calico Cotton Tote Bag – lightweight, versatile, perfect for everyday errands.
- Fairtrade Organic Canvas Natural Tote Bag with Extra Capacity – strong and roomy for bulk shopping or big days out.
- Fairtrade & Organic Cotton String Bag with Short Handle – compact yet surprisingly spacious.
- Fairtrade & Organic Cotton String Bag with Long Handle – comfortable to carry over your shoulder, ideal for groceries or market hauls.
Every Ecobags Fairtrade purchase directly supports cotton farmers, helping them secure better prices, work in safe conditions, and protect their environment.
Why It Matters
Cotton farmers around the world face volatile prices, climate pressures, and exploitative conditions. Choosing Fairtrade is a practical, impactful way to help farmers build stronger futures – and to say “no” to practices that harm people and the planet.
This Fairtrade Fortnight, let’s make every bag, every coffee, every bar of chocolate count. Spot the Mark. Switch for Good. Put People First.
Explore Ecobags’ Fairtrade range today and carry change in your hands – literally.